Get ready for a training journey at your own pace and to belong to the reference community!
ONLINE COURSE
“BEYOND THE CUSTOMER EXPERIENCE”
(FANScinology Builder)
When do we leave for the next trip?
(Thursday, August 24, registration ends)
(Thursday, August 24, registration ends)
Next Monday, August 28
Do you need another date?
Contact us
365d
24h
60m
Course supported by:
WOULD YOU LIKE TO KNOW ABOUT THE TRIP WE HAVE PREPARED?
You will understand the concepts associated with Customer Experience
C.X.BasicKit
You will be clear about what is perceived about the business
Institution Experience (IX)
You will work on the brand from experience
Brand Experience (BX)
You will manage the employee's role in the CX
Employee Experience (EX)
You will diagnose the customer experience
Customer Insights (CI)
You will understand the concepts associated with Customer Experience
FANScinology BasicKit
You will manage a powerful emotional innovation tool – FMB
FANScination Magic Box (I)
You will work on the triggers of Fascination – FMB
FANScination Magic Box (II)
You will know the most relevant steps to bring the strategy to fruition – FRM
FANScination Road Map
You will work on the brand from experience
Real Practice
WHAT WILL YOU LEARN WITH THIS COURSE OR CERTIFICATION?
WHAT MAKES THIS COURSE DIFFERENT?
Led by the Reference Expert in CX and FANS
Twenty years of experience, reference books and having served as Director of Training in CRM, Quality and Customer Experience endorse Elena Alfaro.
Course Co-created with Students
You will be able to put yourself in your shoes and in those of two profiles that will accompany you to live the experience from different perspectives:
a) That of the entrepreneur who wants to make a dream come true
b) That of an employee from the world of customer experience who is required within the company
The virtual classroom that you can access is a versatile and comfortable tool that will allow you to delve deeper into each topic through:
interactive activities • texts • tests • videos
• images • audios • vignettes
Professional Virtual Classroom
Twenty years of experience, reference books and having served as Director of Training in CRM, Quality and Customer Experience endorse Elena Alfaro.
Led by the Reference Expert in CX and FANS
WHAT RESOURCES WILL YOU HAVE?
Success stories
Surprising examples to see how with the FMB (FANScination Magic Box) you can achieve the objectives of improving the customer experience of any project, whether large or small.
Each step of the course consists of activities to strengthen knowledge and there will be multiple choice tests.
Activities and Evaluation
WhatsApp and tutoring with Elena Alfaro to discuss the application of your case.
Videos, Texts, Cases, PDFs, Webinars and WhatsApp
Access to content and recommended bibliography to delve into specific topics in a Virtual Classroom.
Contents
TAKE A LOOK AND DISCOVER
How far do our students go?
Student: Victor Mayans
Marketing Director at ARTIEM Hotels
MAERSK CX Manager
Student: Bárbara Martín Eguiguren
Abanca CX Manager
Student: David Orza
HOW MUCH DOES THE COURSE COST?
Training Trip
Certified Travel
Course designed for people who need training in CX/FANS and content self-management who are not seeking to certify their knowledge through a final project.
Course aimed at people with a high need for self-management of content with interest in becoming certified and being part of a community.
a trip in 10 steps connected to each other from less to more what you can do at your pace through a Professional Virtual Classroom.
Everything that the training journey contains
Multiple business examples documented in text, audio and video, about businesses of different sizes (large, small and personal brands) and sectors.
Access to FANScinology Certification.
Practical exercises at each step.
+1 Tutoring at the end of the program.
2 test to assess the understanding of the contents.
+2 additional Fascination triggers incorporated in 2021.
Recorded webinar taught by Elena Alfaro.